岗位职责:
1. Enhance the competitiveness of core products
•Support the launch of new indications, collaborate with DS ONCO to obtain support and cooperation from national and regional Key Experts (KEEs).
2. Formulate and implement regional marketing strategies
•Develop regional marketing strategies and execution plans in conjunction with the Brand Strategy Team and Promotion Management Team based on in-depth insights from KEE feedback and market research; accurately diagnose the root causes of brand performance and adjust strategies in a timely manner to adapt to market demands.
3. Efficiently execute regional marketing work
•Effectively implement regional marketing projects, and complete expenditures efficiently and timely within the budget; closely collaborate with the sales team to carry out KEE maintenance and customer relationship management.
4. Coordinate resources and cross-departmental collaboration
•Proactively lead cross-departmental cooperation (including MSL, Dx, Promotion, Marketing, etc.), integrate internal and external resources to maximize business opportunities; promote alliance collaboration between DS and AZ as well as internal cross-functional collaboration within DS to achieve brand goals and business indicators.
资历要求:
教育水平:Bachelor's degree or above.
相关领域工作经验及年限
-Local MKT or High performance DSM of anti-tumor products
-Relevant TA area is preferred
-Strong regional marketing planning skills and good project management skills
-Good Strategic thinking and KEE engagement
-Strong cross-functional collaboration ability
-Good data analysis skill
语言水平:Basic English reading and writing ability
能力要求:
Strong analytical skills and business sense;
A proven responsible team player and leadership,multi-tasker and fast learner;
Outstanding interpersonal skills
计算机水平:Familiar with office software